Effective Focus Groups
3 months ago 3 months agoThis factsheet was created by AIDS Project Los Angeles.
HERE’S HOW THE AUTHORS DESCRIBE THIS FACTSHEET:
A focus group is a research method that includes a focused discussion among 6-12 similar people facilitated by a skilled moderator where participants provide qualitative data to help understand an area of inquiry. Then careful, systematic analysis of the discussion provides insight into the area of inquiry.
This factsheet outlines seven steps for effective focus groups, with tips on developing questions.
AIDS Project Los Angeles. (n.d.). Effective Focus Groups.
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